Former Canopy Growth co-CEO Bruce Linton resurfaces as special advisor to Better Choice

Bruce Linton has resurfaced, as the high-profile former co-chief executive of Canopy Growth Corp. has been appointed “Special Advisor” to Florida-based Better Choice Co. Inc. , an animal health and wellness CBD company. Linton, who was fired from Canopy in July, will be working to help expand Better Choice’s cannabinoid (CBD) animal research, build out an internal intellectual property, data and analytics platform and explore strategic alternatives and partnerships. “Better Choice is focused and has access to funding to deliver research-driven outcomes in the animal health and wellness industry, as the Company develops a data- and research-driven approach to product development and efficacy within the cannabinoids-as-ingredients space,” Linton said. The stock has tumbled 63% year to date through Monday, while the ETFMG Alternative Harvest ETF has slipped 1.4% and the S&P 500 has gained 19.6%.

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